Find out why marketing professionals like Kristy
Derba, Display Specialist at Jellyfish, are investing
in an advanced TV strategy with dataxu.
Hi there, we’re dataxu.
dataxu helps marketing and media professionals use data to improve their advertising. Our software empowers you to connect with real people across all channels, including TV, capturing consumers’ attention when and where it matters most.
Success stories from current customers
Real insights. Real growth. Real success.
Everything we do here at dataxu may be powered by data, but it’s inspired by you. Our technologies are designed to help you and your business achieve personal and professional success.
We operate our own in‑house trading desk through dataxu and we use it across every single client. TouchPoint™ is a fantastic platform. The partnership has been great for our business and great for our clients.
Algorithmic marketing is completely new DNA for an organization, (and) the biggest change I’ve seen at 3M is the work we’ve done with dataxu.
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“When it comes to attribution, matching sales back to our marketing campaigns running on CTV inventory has been really exciting.”
– Steve Haffer, ASI
The ultimate GDPR programmatic playbook
Check out this playbook for tangible advice on how GDPR may affect your marketing mix and how to best prepare to transform your data strategy in a post-GDPR world. [...]
Infographic: Unpack the potential of Advanced TV
Download this short, easy-to-understand infographic to discover how you can unpack the potential of Advanced TV for your clients. [...]
Video: 4 key Advanced TV use cases
Watch this short video to learn about four common use cases of Advanced TV that will help you transform your client's media buys. [...]